Business cards are among the best ways to reach clients and potential customers. When you distribute business cards, you ensure everyone knows your business and what it sells.
In the US alone, around 10 billion cards are printed every year!
But conventional cards can often look boring, no matter how great the customization is. This article is perfect if you’re looking for ideas to revamp your business cards! So come on, let’s get started!
1. Choose a good material
The first thing you must remember while going for new business card designs is to swap conventional paper material with something more stylish.
For example, laminated business cards can give you an elegant look and feel, whereas metal cards can instantly turn heads in a room. Moreover, metal ones don’t need to be reprinted multiple times, so that you can save a lot on costs.
Nowadays, many companies are even designing wooden business cards, especially startups that wish to make a mark on clients. They’re more durable and give a great feel.
2. Try pop-up cards
Another great addition to conventional business cards is to add a touch of fun using pop-up effects!
For example, if you have a bakery shop, you can add small pop-up cupcakes or candy designs to the cards. Using special touches, you can combat the flatness of paper-based business cards to make yours look more edgy.
Besides pop-up cards, you can also go for UV-spot business cards highlighting certain parts of the card, such as the business name or logo.
Embossing is also a bold option, where some parts of the card are raised to give a 3D effect.
3. Go for metal digital cards
In today’s era, not going digital is a huge mistake. And when everything around you seems digital, why not your business cards?
That’s right, you can now print metal custom business card enabled with NFC chips. All you have to do is it against the receiver’s smartphone.
The digital chip inside enables data sharing. So, the receiver will be redirected to your company’s website or any other webpage you wish. The best thing about NFC-enabled metal cards is that they’re cost-effective and environment-friendly!
4. Choose different shapes
While rectangular business cards can look sleek and stylish, they’re also often boring. So, opt for shapes related to your business to make a great first impression on your clients.
For example, your business cards can be like a camera if you run a photography or film company. Or, if you sell animal supplies and food, the cards can be in the shape of a dog bone.
A shaped business card works best because it quickly catches the eye. The receiver, therefore, will be more interested in knowing about your company.
5. Put a quote or writing
This may not sound like much, but if you include a handwritten quote or writing at the back of the card, it can instantly connect with the reader.
Handwritten notes can resonate with the receiver, especially if you have a small startup and wish to connect to more people.
You don’t necessarily have to write on each business card manually. All you have to do is go to a card designer and ask them to reprint the message in your handwriting on every card.
However, ensure the quote or line you add is quirky, moving, and short.
6. Don’t go for full coverage
Keeping unnecessary empty spaces in your cards doesn’t look great, but cluttering them looks equally unappealing.
For example, if you wish to add the kind of products and services you offer, you have to incorporate all of that into as few words as possible.
If you keep adding unnecessary sentences about how you started your business or share too many details regarding the office address, the entire card will look messy.
Therefore, avoiding full-coverage cards and maintaining white space to soothe the eye is always a good idea.
7. Consult a professional
Contrary to what many people think, designing the perfect business card isn’t a piece of cake. It takes a lot of practice, creativity, and a professional artist.
If you’re a beginner and you wish to design your first stack of cards, there are chances that the final design might not look as great as you’d want it to.
Many people print out stacks of cards only to find them have uneven fonts, too much or too little white space, or unappealing colors.
So the best option is to consult a professional, tell them in detail about the kind of design that you want, and let them handle the rest!
Conclusion
Dear reader, these are some simple tips and tricks to ensure that your next batch of business cards turns out amazing! So don’t wait anymore and start following these ideas today!
